Privacy Policy
Your privacy matters to us. Learn how we collect, use, and protect your personal information.
Last updated: January 1, 2025
Privacy Overview
At Lynx AI, we are committed to protecting your privacy and ensuring transparency about how we handle your personal information. This Privacy Policy explains our practices regarding data collection, use, and protection.
1. Information We Collect
Information You Provide Directly
- Account Information: Email address, name, and password
- Profile Data: Business information, website URLs, and contact preferences
- Payment Information: Billing details processed securely through Stripe
- Website Data: URLs, content, and SEO information you submit for backlink campaigns
- Communication Records: Support tickets, feedback, and correspondence with our team
Information We Collect Automatically
- Usage Data: How you interact with our platform, features used, and time spent
- Technical Data: IP address, browser type, device information, and operating system
- Analytics Data: Page views, click patterns, and user journey information
- Performance Data: System performance metrics and error logs
Information from Third Parties
- Google Search Console: Website performance and search data you choose to connect
- Payment Processors: Transaction status and payment verification from Stripe
- Analytics Services: Aggregated usage statistics and performance metrics
2. How We Use Your Information
Service Delivery
- Provide and maintain our backlink management platform
- Process your backlink campaigns and monitor their performance
- Generate reports and analytics on your SEO progress
- Facilitate communication between you and potential link partners
Account Management
- Create and manage your user account
- Process payments and manage subscriptions
- Provide customer support and respond to inquiries
- Send important service updates and security notifications
Platform Improvement
- Analyze usage patterns to improve our AI algorithms
- Optimize platform performance and user experience
- Develop new features and enhancements
- Conduct research and analytics for service improvement
Legal and Security
- Comply with legal obligations and regulatory requirements
- Protect against fraud, abuse, and security threats
- Enforce our Terms of Service and other agreements
- Resolve disputes and protect our legal rights
3. Information Sharing and Disclosure
We do not sell your personal information. We may share your information only in the following limited circumstances:
Service Providers
We work with trusted third-party service providers who help us operate our platform:
- Stripe: Payment processing and subscription management
- Supabase: Database hosting and user authentication
- Cloud Infrastructure: Hosting and data storage services
- Analytics Services: Usage analytics and performance monitoring
Legal Requirements
We may disclose your information when required to:
- Comply with legal processes, court orders, or government requests
- Protect the rights, property, or safety of Lynx AI, our users, or the public
- Investigate and prevent fraud, security breaches, or illegal activities
- Enforce our Terms of Service or other legal agreements
Business Transfers
In the event of a merger, acquisition, or sale of our company, your information may be transferred as part of that transaction, with equivalent privacy protections maintained.
4. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your experience and improve our services:
Types of Cookies We Use
- Essential Cookies: Required for basic platform functionality and security
- Performance Cookies: Help us understand how users interact with our platform
- Functional Cookies: Remember your preferences and personalize your experience
- Analytics Cookies: Provide insights into usage patterns and feature effectiveness
Cookie Control
You can control cookies through your browser settings. Note that disabling certain cookies may limit platform functionality. You can:
- Block all cookies in your browser settings
- Delete existing cookies from your browser
- Set preferences for specific types of cookies
- Use incognito or private browsing mode
5. International Data Transfers
Lynx AI operates globally, and your information may be transferred to and processed in countries other than your own. We ensure adequate protection through:
- Standard Contractual Clauses approved by the European Commission
- Adequacy decisions for countries with equivalent privacy protections
- Certification schemes and codes of conduct
- Explicit consent when required by applicable law
6. Data Security and Retention
Security Measures
We implement comprehensive security measures to protect your information:
- Encryption: Data encrypted in transit and at rest using industry-standard protocols
- Access Controls: Strict authentication and authorization systems
- Monitoring: Continuous security monitoring and threat detection
- Regular Audits: Periodic security assessments and penetration testing
- Staff Training: Regular security awareness training for all team members
Data Retention
We retain your personal information only as long as necessary to:
- Provide our services and maintain your account
- Comply with legal obligations and regulatory requirements
- Resolve disputes and enforce our agreements
- Improve our services through legitimate business purposes
When data is no longer needed, we securely delete or anonymize it according to our retention policies.
7. Your Privacy Rights
Depending on your location, you may have the following rights regarding your personal information:
Access and Portability
- Request access to your personal information
- Receive a copy of your data in a portable format
- Review how your information is being used
Correction and Update
- Update or correct inaccurate personal information
- Complete incomplete data records
- Modify your account preferences and settings
Deletion and Restriction
- Request deletion of your personal information
- Restrict processing of your data in certain circumstances
- Object to certain uses of your information
Exercising Your Rights
To exercise these rights, contact us at privacy@lynxbuilding.com. We will respond within the timeframes required by applicable law and may need to verify your identity before processing requests.
8. Children's Privacy
Our service is not intended for children under 13 years of age (or under 16 in the European Economic Area). We do not knowingly collect personal information from children under these ages.
If you believe we have inadvertently collected information from a child, please contact us immediately at privacy@lynxbuilding.com, and we will take steps to delete such information.
9. California Privacy Rights (CCPA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act:
- Right to know what personal information is collected and how it's used
- Right to delete personal information
- Right to opt-out of the sale of personal information (we don't sell personal information)
- Right to non-discrimination for exercising privacy rights
To exercise these rights, contact us at privacy@lynxbuilding.com with "California Privacy Rights" in the subject line.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. When we make material changes, we will:
- Update the "Last updated" date at the top of this policy
- Send email notifications to registered users
- Display prominent notices on our platform
- Provide additional notice as required by applicable law
Your continued use of our service after changes become effective constitutes acceptance of the updated Privacy Policy.
11. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:
Lynx AI Privacy Team
Email: privacy@lynxbuilding.com
Support: support@lynxbuilding.com
Data Protection Officer
Email: dpo@lynxbuilding.com
We aim to respond to all privacy inquiries within 30 days.